Product Research Analyst

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VoL Agency

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Description

• We are looking for an experienced Freelance Product Research Analyst who will conduct thorough research and analysis to uncover insights into consumer preferences, market trends, and competitive landscapes. • This role offers the flexibility to work remotely, allowing you to manage your schedule while delivering actionable insights that inform our product development decisions. • Key Responsibilities: Market Analysis: Conduct comprehensive research on consumer preferences, market trends, and competitive products. Utilize qualitative and quantitative research methods to gather and analyze data. • Consumer Insights: Gather insights into consumer behaviors, needs, and preferences through surveys, interviews, and focus groups. Translate findings into actionable recommendations for product development. • Competitive Analysis: Analyze competitor products, pricing strategies, and market positioning. Identify strengths, weaknesses, opportunities, and threats to our product portfolio. • Trend Identification: Monitor industry trends, technological advancements, and emerging consumer preferences. Provide insights and recommendations for innovative product features and improvements. • Data Interpretation: Analyze complex datasets to extract meaningful insights and trends. Use statistical tools and data visualization techniques to present findings effectively. • Reporting: Prepare clear and concise reports and presentations summarizing research findings and strategic recommendations. Present findings to stakeholders and collaborate with cross-functional teams. • Collaboration: Work closely with product development, marketing, and sales teams to align research findings with product strategies and business objectives. • Project Management: Manage multiple research projects simultaneously, ensuring timely delivery and adherence to quality standards.

Requirements

• Experience: Entry- Level • Education: Bachelor’s degree in Marketing, Business Administration, Economics, Psychology, or a related field. • Advanced degree (Master’s) preferred. • Research Skills: Proficiency in qualitative and quantitative research methodologies, including survey design, interviews, and data analysis tools. • Analytical Abilities: Strong analytical skills with the ability to interpret data, identify trends, and make data-driven recommendations. • Communication Skills: Excellent written and verbal communication skills. • Detail-Oriented: High attention to detail and accuracy in data collection, analysis, and reporting. • Team Player: Strong interpersonal skills and the ability to collaborate effectively with team members and stakeholders.

Benefits

• Competitive project-based compensation. • Remote work flexibility. • Opportunity to contribute to innovative product development projects. • Collaborative and supportive team environment. • Professional development opportunities.