Paid Search Manager

September 17

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Search Engine Optimization (SEO) • Social Media Marketing • Conversion Optimization • Pay Per Click (PPC) • Email Marketing

51 - 200

Description

• Opportunity for a talented, results-focused paid search manager to join a digital marketing team. • Develop and execute Google Ads & Microsoft search campaigns driving demonstrable results. • Responsible for building and managing campaigns, analyzing data, and optimizing ROI. • Leverage digital marketing techniques for client growth while ensuring legendary customer service. • Communicate with team members and clients to ensure alignment and efficiency in completing work. • Write strong copy for ads, engage clients, and suggest strategies for performance improvement.

Requirements

• 3+ years managing Google search accounts with a $25-$100k monthly budget. • Experience working on Google Ads lead gen campaigns (B2B experience a plus). • In-depth understanding of Google Ads, including account structure, networks, ad types, match types, targeting, and bid strategies. • Robust analytical skills and the ability to translate data into insights and actionable recommendations. • Strong communication skills and the ability to share your paid search knowledge both with clients and the internal team. • In-depth understanding of all PPC metrics and how to improve key metrics. • The ability to create internal and external reports that effectively communicate complex data. • 4 years of college coursework or equivalent experience in a related field.

Benefits

• Unlimited Paid Time Off (w/ a 2 week minimum usage per year) • 8 Weeks Paid Family Leave (for birth of a new child or to treat yourself or family members for an illness) • Health Insurance • 401(k) and 401(k) Roth Retirement Plans w/ 3% employer match • $500 initial equipment stipend w/ additional $250 per year • Flexible working hours based on your timezone • Fully remote (but we have an office in Columbia, MD if on-site is important for you!) • 13.5 Paid Holidays • Knowledge Bomb Trainings (We encourage employees to present on topics they feel passionate about and also present on employer-sponsored topics) • Monthly Mentorship Meetings to ensure there is always time dedicated to you with your manager • ...and more! Ask us about our favorite benefits! ❤️