Marketing Operations Specialist

July 24, 2024

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Logo of New Western

New Western

New Western is a company that offers real estate investment opportunities and resources, empowering real estate agents to build their own businesses as independent contractors. With locations across the United States, New Western provides tools, technology, and intensive training to help agents succeed in the real estate industry. The company focuses on investment properties and offers a flexible working environment, promoting a culture of independence and professional growth. New Western prides itself on its industry-leading practices and creating pathways for both licensed and future real estate agents to thrive.

Investment Real Estate • Hard Money Lending • Rental Properties • Owner Finance • Distressed Real Estate

201 - 500 employees

🏠 Real Estate

📋 Description

• Set up and monitor marketing automations. • Work with web and automation development teams to ensure on-time release. • Create basic reporting for analysis of campaigns and monitor conversion metrics. • Review and analyze data to identify trends and offer data-driven insights. • Evaluate and optimize lifecycle automation programs to increase conversions. • Work with the website dev team to connect forms and set up landing pages. • Pitch updates and improvements to the current customer lifecycle. • Provide marketing tech stack expertise and support to marketing team members. • Work collaboratively with other departments to ensure company goals are met.

🎯 Requirements

• Strong technical skills with a desire to learn and master new technologies. • Analytical mindset driven by data metrics. • Experience with the development and implementation of email campaigns. • Ability to work in WordPress and publish landing pages, blogs, etc. • Use Google Analytics and other analytics platforms to provide reporting and insights. • Excellent written and verbal communication skills. • Understanding of consumer psychology and behavior and the flexibility to adapt to changes. • Strong project management and organizational habits to promote success in remote positions. • Ability to thrive in a fast-paced environment with competing priorities. • Experience with investment real estate and/or mortgage preferred but not required.

🏖️ Benefits

• Full PPO medical and dental Insurance at no cost to employees and additional coverage for dependents. • Vision insurance and short-term disability. • 401K Plan with matching. • Flexible PTO policy. • Remote work.

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