Field Marketing Manager - APAC
November 22, 2024
Description
• Come join the company that is reinventing cloud security and empowering businesses to thrive in the cloud. • Wiz is looking for a Field Marketing Manager to own execution and optimisation of demand generation and brand awareness within APAC. • Collaborate closely with local and global Marketing teams alongside Partner, Sales and Product teams to ensure our marketing efforts resonate with key target audiences, generate qualified leads, and accelerate our go-to-market initiatives. • Aligned to regional strategy, deliver integrated field marketing plans tailored to specific regional markets and target verticals. • Lead and execute field marketing activities, including trade shows, conferences, and user groups. Ensure flawless execution of in-person and virtual events. • Collaborate with the sales team to create marketing assets and campaigns that support sales efforts in the field. • Provide them with the tools, content, and resources needed to engage prospects and close deals. • Analyze and report on market trends, customer insights, and competitive landscape to inform marketing strategies and improve campaign performance. • Own swag stock, warehousing, and support vendors for the APAC region. • Serve as a brand ambassador for Wiz, building and nurturing relationships with key industry influencers, partners, and customers. • Ensure our field team are enabled with the right collateral to boost the Wiz brand and message in market.
Requirements
• 5+ years of field marketing experience, preferably in B2B tech or cybersecurity. Enjoying working within a fast-paced, high-growth environment is a must! • Excellent written and verbal communication skills as someone who enjoys collaborating across functions • Proven ability to plan, execute, and measure the success of both physical and virtual events. • Experience with demand generation, lead nurturing, and account-based marketing (ABM) strategies. • Proficient with CRM tools (e.g., Salesforce) and marketing automation platforms (e.g., Marketo, CMS). Ability to track and analyze campaign performance data. • Thrive in a fast-paced, startup environment where you’re not afraid to roll up your sleeves and get things done. You’ll have an “inbox zero” mentality and be ready to tackle any task, whether it’s executing complex campaigns or handling last-minute logistics.
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