Director of Marketing, APAC

October 29

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WP Engine

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Description

• WP Engine is looking for a APAC focused Director of Marketing to play a pivotal role in serving the world of WordPress agencies & brands. • Develop and execute a comprehensive APAC focused demand generation strategy. • Collaborate with the global digital marketing team to ensure that APAC is hitting its inbound lead generation goals. • Own the execution of local events in the APAC marketing. • Ensure local roll out and use of agency & brand specific marketing technology platforms and tools. • Create localized campaigns, collaborate with sales on execution, follow up and reporting.

Requirements

• Minimum 10+ years of experience in Demand Generation, Growth Marketing, Content Marketing, Digital Marketing, Tradeshows and Events for a SaaS company. • Proven track record in creating engaging lead generation campaigns across various digital touchpoints. • Experience in Wordpress or other Open Source technologies preferred. • Demonstrated expertise in demand generation strategies for SaaS-oriented audiences. • Strong data skills and a deep curiosity to utilize analytics to uncover opportunities for growth. • Exceptional marketing strategy skills, capable of crafting clear proposals, executive readouts, and campaign reports. • Proficiency in prioritization, utilizing expected value estimates and cross-functional collaboration to determine high-impact ideas. • Experienced in collaborating with US led global marketing teams. • Familiarity with demand generation tools, including CMS, analytics, and email marketing. • Effective project management skills, with the ability to coordinate and communicate clearly. • Experience running trade shows, webinars, round tables and other localized marketing events. • Experience marketing to digital marketing agencies is a plus, but a strong desire to understand this audience is essential. • Agency experience is a plus.

Benefits

• Company Stock Options (Every employee is an owner in the company) • Superannuation Program • Employee Assistance Program • Supplemental Maternity & Paternity Pay • Generous Vacation Time (Who doesn’t like time off) • One-time $745 AUS Home Office Stipend • Company Wellness Days