Marketing Specialist

November 10

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Description

•Online Product and Content Marketing •Audit and adjust products and contents across platforms to ensure correct intentions are being delivered •Maintain and improve store layouts and listings on as-needed basis •Search Engine Optimization (SEO) •Perform keyword research for products pages, websites, and blog posts •Optimize products pages, websites, and blog posts for search •Create end of month reports for search performance and analytics •Build keyword ranking for our ecommerce websites. •Assist Project Managers with content creation, engagement and planning to expand our social media presence •Deliver Blog and Press contents via website and partnered media channels •Help with creating email campaigns and strategies to target potential clients •Analyze and adjust campaigns based on feedback and performance •Create on-brand signage and marketing materials for various marketing channels and websites using Adobe Suite •Work with vendors, designers and photographers to produce marketing materials as needed •Perform other creative and marketing tasks as needed.

Requirements

•At least 3+ years in marketing/content marketing/SEO & Search Engine, Marketing/Social Media Marketing or equivalent, preferably geared towards web applications and ecommerce products •Bachelor's Degree or above in design, marketing, business or equivalent •Ability to think creatively to develop, design, or create new ideas, relationships, systems or products, including artistic contributions •Ability to make decisions and solve problems by analyzing information and evaluating results to choose the best solution •Demonstrate interpersonal skills while working with people inside and outside of the organization •Capability in planning, coordinating and prioritizing work in a fast-paced, dynamic environment •Expertise with Microsoft Office products, especially PowerPoint, Excel & Word •A good sense of visual graphics •Experience in Adobe Suites (Photoshop, Illustrator, etc) and able to create graphic designs independently is a plus •Ability to speak Chinese is a preferred

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