Influencer Marketing Specialist

4 days ago

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Ahrefs

Big Data β€’ Keyword Analytics β€’ Deep Link Analysis β€’ Competitive Analysis β€’ Online Reputation Management

51 - 200

πŸ’° $1.3M Venture Round on 2022-04

Description

β€’ As Ahrefs continues to experience strong growth, we are seeking a dynamic and hands-on Influencer Marketing Specialist to lead our influencer and partnership marketing. β€’ Develop and execute comprehensive influencer marketing strategies to drive brand awareness, lead generation, and customer acquisition for Ahrefs. β€’ Identify, vet, and onboard the most micro, macro, and relevant, high-profile influencers across social media platforms like YouTube, Instagram, LinkedIn, TikTok, and Twitter. β€’ Negotiate influencer contracts, manage campaign logistics, and ensure successful content creation and promotion. β€’ Build and nurture long-term relationships with key influencers, turning them into brand ambassadors and advocates. β€’ Be ever-present in the digital marketing community, attending as well as hosting meetups and networking events. β€’ Explore and establish strategic marketing partnerships with complementary brands, creators, and media outlets. β€’ Collaborate cross-functionally with the wider marketing team to integrate influencer and partnership activities into the overall marketing mix. β€’ Report on campaign performance, audience insights, and market trends. β€’ Stay up-to-date with the latest influencer marketing best practices, platforms, and technologies, and implement innovative solutions.

Requirements

β€’ 3+ years of hands-on experience in influencer marketing, partnership marketing, or a related field, preferably in the technology or SaaS industry β€’ Good knowledge of Ahrefs product β€’ Proven track record of developing and executing successful influencer and partnership marketing campaigns β€’ Excellent communication, negotiation, and relationship-building skills, with the ability to work effectively with cross-functional teams and external partners β€’ Strong analytical and data-driven decision-making skills, with the ability to measure and optimize campaign performance

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