Senior Product Marketing Manager

August 31

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Description

•Lead market assessment, audience definition, and sizing through quantitative analysis, qualitative feedback and represent the customer POV internally with Product Management and cross-functional teams. •Bring a point of view to the team, informing and guiding strategic decisions and tradeoffs related to product value and positioning, features, schedules, cost, pricing, and lifecycle management. •Lead the development of go-to-market plans for new products, features, and services and drive integrated efforts across cross functional teams. •Influence product teams to consistently build with our customer at the core, by building relationships, backing up claims with solid data and analyses and inspiring change through aligned goals and a shared vision. •Partner with marketing and sales teams to develop campaign assets and product marketing communications, including press releases, blog posts, campaigns, presentation materials, etc. based on a solid and engaging narrative that speaks about value and transformation. •Help develop and test monetization strategies, including subscription packages and upsell opportunities that build and sustain recurring revenue.

Requirements

•5+ years of relevant product marketing experience influencing product roadmaps and developing go to market strategies in close partnership with product teams with a track record of successful product launches with measurable results. •Demonstrated balance of creative and analytical thinking, putting forth clear and compelling vision, creative problem solving, and strong storytelling skills. •Strong research skills with experience using and finding data and insights to inform and influence product strategy. •Excellent communication and collaboration skills to work effectively and be able to influence without authority. •A growth mindset where you view problems as opportunities and ambiguity as adventure. •Experience in B2C is ideal, bonus if you also have B2B and B2C2B experience working on creative, marketing or/and ecommerce products.

Benefits

•Mentorship and development from a recognized product marketing leader. You will not be walking alone. •Competitive salary •Company Stock/Option Plan •Flexible daily working hours, we value work-life balance •Competitive Health Plan •Company Benefits and Perks