Amplemarket
Amplemarket is an AI-powered sales platform that enhances the sales process for businesses by providing data intelligence and multichannel engagement solutions. It helps sales teams maximize productivity and efficiency with AI-driven insights, lead generation, and automated engagement tools. Amplemarket's solutions cater to sales professionals, enabling them to save time on research, optimize lead conversion, and improve deliverability rates. Its platform integrates various functionalities such as LinkedIn prospecting, data enrichment, email validation, and competitive intelligence, making it a comprehensive tool for sales enablement.
sales • ai sales • sales engagement • lead generation • sales operations
Product Marketing Manager
February 21
Amplemarket
Amplemarket is an AI-powered sales platform that enhances the sales process for businesses by providing data intelligence and multichannel engagement solutions. It helps sales teams maximize productivity and efficiency with AI-driven insights, lead generation, and automated engagement tools. Amplemarket's solutions cater to sales professionals, enabling them to save time on research, optimize lead conversion, and improve deliverability rates. Its platform integrates various functionalities such as LinkedIn prospecting, data enrichment, email validation, and competitive intelligence, making it a comprehensive tool for sales enablement.
sales • ai sales • sales engagement • lead generation • sales operations
📋 Description
• Develop and execute go-to-market strategies for new product launches and feature updates, ensuring alignment with overall business objectives. • Create clear, differentiated messaging to position our products effectively in the market. • Partner with Sales, Product, Engineering, Design, and Customer Support teams to develop sales enablement materials, marketing content, and launch plans that drive product adoption and market awareness. • Develop high-impact marketing collateral including pitch decks, one-pagers, case studies, and website content. Ensure materials are aligned with product positioning and sales strategy. • Use market research, customer data, and competitive analysis to inform product positioning, pricing strategies, and messaging. • Conduct customer interviews, surveys, and competitor benchmarking to drive data-driven decisions. • Lead product launches from start to finish, including developing messaging, sales training materials, promotional campaigns, and ensuring seamless execution across channels. • Define KPIs for product marketing initiatives and continuously measure the effectiveness of campaigns, adjusting strategies as needed to maximize impact.
🎯 Requirements
• 3+ years in B2B SaaS product marketing, with a proven track record of driving successful go-to-market strategies and product launches. • Experience working in a fast-paced, high-growth environment, managing multiple projects with precision. • Ability to translate complex product and technical features into clear, compelling narratives for diverse audiences, including technical and non-technical stakeholders. • Strong cross-functional collaboration skills, working effectively with Sales, Product, and Design teams to drive product adoption. • Deep understanding of customer pain points and a passion for using insights to shape product messaging and strategy. • Skilled at gathering and leveraging customer feedback to continuously refine marketing initiatives. • Comfortable analyzing market trends, competitive landscapes, and product performance metrics to inform strategic decisions. • A creative thinker with a results-driven mindset, continuously optimizing marketing efforts for measurable impact. • Adaptable to rapid changes, able to navigate uncertainty while making a meaningful impact.
🏖️ Benefits
• Nice work environment • Competitive Salary • Health Insurance • Stock Options • Annual Company Trip in a secret location • and more!
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