Senior Vice President - Marketing

October 5

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Apollo.io

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Sales Engagement • Lead Generation • Predictive Analytics • Lead Scoring • Sales Strategy

51 - 200

Description

• Responsible for building and executing a comprehensive marketing strategy. • Partner closely with Product, Sales, and other key stakeholders. • Unify current marketing efforts into a cohesive strategy. • Develop and implement a marketing strategy for sustainable growth. • Work cross-functionally on go-to-market plans. • Align brand strategy with multi-year product vision. • Drive top-of-funnel metrics and ensure high ICP penetration rates. • Lead and scale a high-performing marketing team. • Refine market positioning and key messaging. • Manage a multimillion-dollar blended budget. • Cultivate a team culture that embodies company values. • Set and achieve key success metrics.

Requirements

• 10+ years of senior leadership experience in marketing, ideally within a fast-paced SaaS or tech environment. • 3+ years as the head of global marketing in a similar environment • Proven success in driving top-of-funnel growth and delivering aggressive year-over-year growth. • Strong experience with product-led growth (PLG) models and close collaboration with Sales and Product teams. • Exceptional team leadership skills with a track record of upskilling and scaling high-performing marketing teams. • Ability to align a complex product suite with a compelling and credible market narrative. • Deep understanding of demand generation, product marketing, and brand building in a SaaS environment. • Data-driven decision-maker with experience partnering closely with Data/Analytics teams to make informed marketing decisions. • Proven financial discipline, capable of managing a substantial marketing budget effectively. • Excellent collaboration and communication skills, with a customer-first and growth-oriented mindset.

Benefits

• Great compensation package • Culture that thrives in openness and excellence • Investment in developing remote employees’ careers • Creative approaches to customer success • Collaborative team environment • Support to experiment and take educated risks