Senior Demand Generation Manager

December 3

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Logo of Appspace

Appspace

IPTV • video walls • kiosks • room booking • dashboards

201 - 500 employees

🏢 Enterprise

⚡ Productivity

☁️ SaaS

💰 Private Equity Round on 2019-12

Description

• At Appspace, we’re passionate about creating better work experiences for people everywhere. • We are seeking a highly motivated and experienced Senior Demand Generation Manager to join our growing marketing team. • As a key player in our revenue engine, you will be responsible for developing and executing demand generation programs that drive qualified leads and accelerate pipeline growth. • Your role entails developing and implementing a comprehensive demand generation strategy aligned with company goals and revenue targets. • Plan and execute multi-channel marketing campaigns across email, webinars, paid media, content syndication, events, and other channels. • Track and analyze campaign performance, identifying areas for improvement and optimization.

Requirements

• 5+ years of experience in B2B SaaS demand generation or marketing roles. • Proven track record of developing and executing successful demand generation campaigns. • Strong understanding of lead generation principles across digital marketing channels and tactics, including SEO/SEM, email marketing, social media, and content marketing. • Experience with marketing automation platforms and CRM systems (e.g., Salesforce). • Excellent analytical and data interpretation skills. • Strong project management and organizational skills. • Ability to work independently and as part of a team. • Excellent written and verbal communication skills.

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