Media Buyer

September 25

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BAD Marketing

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E-Commerce • Content Creation • Email Marketing • SMS Marketing • Amazon SEO

51 - 200

Description

• As a Media Buyer at BAD Marketing specializing in Meta and Google, you will play an important role in planning, implementing, and managing online advertising campaigns. • Develop strategies for online advertising campaigns on Google and Meta platforms based on client goals and target audience. • Create engaging ad copies and visuals, continuously optimizing them to improve performance. • Manage the budget allocated for advertising campaigns to ensure cost-effectiveness and maximum reach. • Data Analysis: Analyze campaign performance data using tools like Google Analytics and Meta Analytics, providing insights to optimize future campaigns. • Utilize targeting options on Google and Meta platforms to reach specific demographics, interests, and behaviors. • Decide where ads should appear on the platforms to maximize visibility and impact. • Keep up with industry trends, platform updates, and changes in algorithms to adapt strategies accordingly. • Communicate with clients to understand their goals, provide updates on campaign performance, and make recommendations for improvement. • Generate regular reports on campaign performance and present findings to clients and internal teams

Requirements

• Holistic understanding of information marketing • Minimum 2+ years experience in conducting Google & Meta media buying activities. • Demonstrated analytical and data interpretation skills. • Strong verbal and written communication skills. • Detail-oriented, organized, consistent, and reliable. • Quick learner with the ability to apply personalized training to action. • Account management experience with a focus on client relations. • Managed over 6 figures of ad spend. • Experience and understanding of both Google and Facebook Ads. • Google Marketing Certification is a plus

Benefits

• Comprehensive health, dental, and vision insurance plans (US Residents Only) • PTO • Paid US Holidays • Opportunities for professional development and advancement within the organization. • A collaborative and innovative work environment with a focus on creativity and results.