Product Lifecycle Marketing Manager

September 22

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Numerade

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💰 $26M Series A on 2021-08

Description

• Numerade is looking for a Product Lifecycle Marketing Manager to optimize communication strategies and retention campaigns across channels. • Responsibilities include user segmentation, conversion-focused campaigns, retention-focused campaigns, A/B testing, performance monitoring, cross-functional collaboration, compliance, user feedback, automation, educational content, and martech management.

Requirements

• Bachelor’s degree in Product Management, Marketing, Communications, or a related field. • At least 2-5 years of experience in programmatic email, sms, etc. marketing, with a focus on life cycle campaigns. • Proven track record of developing and executing successful email, SMS, etc. campaigns that drive user conversion and retention. • At least one year of experience with iterable • Strong analytical skills with experience in data analysis and reporting. • Proficiency in email marketing tools and platforms, as well as knowledge of CRM systems. • Understanding of email deliverability and compliance regulations. • Exceptional written and verbal communication skills. • Ability to work cross-functionally and manage multiple projects simultaneously. • Creative thinker with a strong attention to detail. • Familiarity with the education technology industry is a plus.

Benefits

• Work from home, or wherever. We’re remote-first! • Fun, creative and fast-paced working environment • Competitive salary with a significant upside in equity • Health + dental + vision coverage offered for both employees and their dependents • 401k plan • Flexible PTO, paid holiday, and leave policies, including paid parental leave for new parents - We want you to take time to relax, recharge, and reset • Tons of opportunities for advancement