Digital Marketing Specialist

March 10

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PSC Biotech Corporation

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PSC Biotech Corporation is a life science consulting solutions partner that offers a wide range of engineering, technical, and consulting services focused on enhancing operational efficiency, compliance, and quality assurance within the biotech and pharmaceutical sectors. Their expertise includes areas such as auditing, regulatory affairs, commissioning, validation, and project management, helping organizations mitigate risks and streamline processes for successful outcomes in regulated environments.

Pharmaceutical Consulting • Project Management • Commisioning • Validation • Qualification

201 - 500 employees

Founded 1996

🧬 Biotechnology

💊 Pharmaceuticals

⚕️ Healthcare Insurance

📋 Description

• This is a remote position. • PSC Software, a division of PSC Biotech, is a leading provider of cutting-edge, cloud-based quality management and regulatory compliance solutions. • Our software helps organizations streamline processes, ensure compliance, and improves overall efficiency, delivering exceptional value to our clients. • The role focuses on enhancing our online presence through effective website management, SEO strategies, paid campaign execution, and competitive analysis. • Manage and optimize the company website to improve user experience and conversion rates. • Develop and execute SEO strategies, including keyword research, on-page/off-page optimization, and performance tracking. • Plan, implement, and analyze paid campaigns on LinkedIn, Google Ads, and other relevant platforms. • Conduct regular competitive analysis to identify industry trends, assess competitor strategies, and uncover opportunities for differentiation. • Monitor and report on campaign performance, providing actionable insights to improve ROI. • Collaborate with content creators to ensure alignment between campaigns and messaging strategies. • Develop compelling content including social media content, whitepapers, blogs, case studies, and so on ensuring the development of high-quality and engaging content for various marketing channels. • Stay up-to-date with industry trends and emerging digital marketing tools. • Assist with other marketing responsibilities such as content creation and event management.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, or a related field. • Minimum of 5 years of experience in website management, SEO, paid advertising, and competitive analysis. • Proficiency in tools like Google Analytics, Google Ads, LinkedIn Campaign Manager, and SEO software (e.g., SEMrush, Ahrefs). • Ability to work both collaboratively across teams and independently to effectively execute critical marketing initiatives. • Strong analytical skills and ability to translate data into actionable insights. • Excellent communication, interpersonal, and presentation skills. • Excellent organization and time-management capabilities. • Strong attention to detail. • Goal and results oriented.

🏖️ Benefits

• Medical, Dental, and Vision - PSC pays 100% of all qualifying employee medical premiums and 50% for qualifying dependents • Insurance options for Employee Assistance Programs, Basic Life Insurance, Short/Long Term Disability and more. • 401(k) and 401(k) matching • PTO, Sick Time, and Paid Holidays • Education Assistance • Pet Insurance • Fitness Benefits (Membership discounts and other perks/services at qualifying gyms like Anytime Fitness, 24-Hour Fitness, and more)