SEO Product Manager

Yesterday

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Logo of Holafly

Holafly

201 - 500

💰 Seed Round on 2019-06

Description

• The SEO Product Manager will be instrumental in driving our ecommerce platforms to new heights by optimizing our online presence and enhancing our search engine visibility. • This role ensures that travelers worldwide can effortlessly discover and access our eSIM products, enabling seamless connectivity. • Conduct keyword research and search intent analysis to identify target keywords and understand user needs; • Analyze competitors to benchmark and identify opportunities for content optimization and differentiation; • Create growth roadmaps to improve rankings, traffic and revenue; • Perform content audits and create content briefs for existing and new ecommerce pages; • Coordinate the implementation of content improvements and the launch of new ecommerce pages with content specialists; • Work alongside regional and localization teams to create copy; • Perform internal linking audits and create briefs for implementation in collaboration with other teams (blog, product, etc.); • Optimize meta-elements and schema to improve %CTR; • Perform technical SEO audits, create prioritization frameworks, and provide proper documentation to support implementation by Engineering teams; • Provide UX SEO suggestions to improve page navigation and content layout for enhanced user experience and search engine performance; • Collaborate with our off-page SEO team to ensure ecommerce pages and the homepage receive proper support in terms of backlinks and PR campaigns; • Run content and on-page tests to improve CTR, traffic, and revenue; • Work in collaboration with the CRO team to ensure CRO tests also improve SEO KPIs.

Requirements

• Fluent English • Spanish will be considered an advantage • SEO knowledge and experience in the use of tools such as: SurferSEO, Clearscope, Frase AIScreaming Frog, Sitebulb, Ahrefs or Semrush • Excellent communication and collaboration skills • Ability to negotiate terms and conditions to reach a backlink agreement • Analytical mindset with the ability to interpret data and make data-driven decisions • Creative mindset that allows for out-of-the-box thinking to attract backlinks in creative ways

Benefits

• Competitive compensation • Bonus based on performance • The opportunity to shape an early-stage startup into a high-growth enterprise. • Career plan according to your needs and concerns • A committed team, to which to contribute to but also to learn from • Full remote position (we can ask you to be with us for some weeks a year in either of our different locations: Madrid, Lima, Bangkok or Medellín) • Flexible working hours • Budget for professional development • 20 worked days of paid vacation

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