Content Marketing Lead

September 26

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breef

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11 - 50

💰 $16M Series A on 2022-11

Description

• Lead and implement a comprehensive content strategy that supports Breef’s product, mission, and overall brand presence • Oversee all brand assets and production requirements: emails, deck, social media, paid ads, etc. • Work extremely close with our founder + designers on overall brand direction and presence • Create a robust content calendar and distribution process in collaboration with the larger marketing, growth and sales teams • Own all marketing trends & research for ads, emails, website, social media, creators, etc • Mange and write all briefs for required various content needs — working in partnership with our design team • Support integrated marketing needs through clear product, user and sales materials • Contribute to our email marketing program + bi-weekly newsletter through creative and copy • Manage and create posts for Breef’s social media channels in collaboration with the larger marketing team • Write and edit copy for needed brand materials such as email campaigns, website needs, sales enablement materials, etc • Contribute to website assets, visuals, and copy as needed • Own all creator / UGC needs: sourcing, briefs, contracts, and final edits • Assist with creation of partnership and webinar content, including topics, scripts, and promotional materials • Lead the concept, creation and briefs for our performance marketing ads - working closely with our growth team on user journey, targeting and ad performance

Requirements

• 5+ years of proven experience in content marketing, with a focus on strategy and execution • Experience within a tech company or B2B setting is a plus • Experience with social media content and management - knowledge of best practices, formatting, ad sizes, etc. • Understanding of video mediums - how to concept and brief a strong video for digital mediums • Experience developing and executing against a cohesive roadmap that aligns with the broader marketing strategy and brand narrative • Familiarity with Figma as the main design tool and Hubspot as our CRM • Extremely strong copywriting and editing skills

Benefits

• Competitive compensation and benefits • Equity in a high-growth startup • Opportunity for extreme growth and ownership within the organization • Generous vacation and flexible remote work policy