Content Marketing Lead

September 26, 2024

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breef

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Breef is an innovative platform that connects brands with creative and marketing agencies to streamline project planning, agency selection, and management. The company provides a curated network of over 25,000 agencies specializing in various fields such as digital marketing, communications, web and technology, and more. Breef simplifies the process by offering custom project scopes, curated agency pitches within five days, and seamless management of contracts and payments, ensuring brands find the perfect agency for their needs.

11 - 50 employees

🤝 B2B

🏪 Marketplace

☁️ SaaS

💰 $16M Series A on 2022-11

📋 Description

• Lead and implement a comprehensive content strategy that supports Breef’s product, mission, and overall brand presence • Oversee all brand assets and production requirements: emails, deck, social media, paid ads, etc. • Work extremely close with our founder + designers on overall brand direction and presence • Create a robust content calendar and distribution process in collaboration with the larger marketing, growth and sales teams • Own all marketing trends & research for ads, emails, website, social media, creators, etc • Mange and write all briefs for required various content needs — working in partnership with our design team • Support integrated marketing needs through clear product, user and sales materials • Contribute to our email marketing program + bi-weekly newsletter through creative and copy • Manage and create posts for Breef’s social media channels in collaboration with the larger marketing team • Write and edit copy for needed brand materials such as email campaigns, website needs, sales enablement materials, etc • Contribute to website assets, visuals, and copy as needed • Own all creator / UGC needs: sourcing, briefs, contracts, and final edits • Assist with creation of partnership and webinar content, including topics, scripts, and promotional materials • Lead the concept, creation and briefs for our performance marketing ads - working closely with our growth team on user journey, targeting and ad performance

🎯 Requirements

• 5+ years of proven experience in content marketing, with a focus on strategy and execution • Experience within a tech company or B2B setting is a plus • Experience with social media content and management - knowledge of best practices, formatting, ad sizes, etc. • Understanding of video mediums - how to concept and brief a strong video for digital mediums • Experience developing and executing against a cohesive roadmap that aligns with the broader marketing strategy and brand narrative • Familiarity with Figma as the main design tool and Hubspot as our CRM • Extremely strong copywriting and editing skills

🏖️ Benefits

• Competitive compensation and benefits • Equity in a high-growth startup • Opportunity for extreme growth and ownership within the organization • Generous vacation and flexible remote work policy