Google Tag Management Architect

2 days ago

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Bright Horizons UK

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10,000+

Description

• Leading the implementation and maintenance of GTM solutions • Ensure accurate tracking, data collection, and measurement across properties • Collaborate with cross-functional teams and provide training on GTM best practices • Analyze digital campaign outcomes and provide detailed reporting

Requirements

• Bachelor's Degree in Computer Science, Marketing, or a related field - Required • 5 years web technology experience (HTML, CSS, JavaScript) - Required • 2 years leading Google Tag Manager administration and implementation at the enterprise level - Required • Proficiency in setting up and configuring tags, triggers, variables, and data layer elements within GTM. • Strong understanding of web technologies, HTML, CSS, and JavaScript • Experience with Google Analytics and other analytics platforms • Proven ability to troubleshoot tracking issues • Excellent communication skills • Understanding of digital marketing concepts • Strong attention to detail, organization, and documentation skills. • Knowledge of SEO, SEM, and digital advertising tracking is a plus. • Experience in tag management in the context of a CMS system like Sitecore is a plus • Relevant certifications in Google Tag Manager or Google Analytics are advantageous

Benefits

• health insurance • 401(k) • PTO • flex spending • childcare discounts • education assistance