Growth Strategist

6 days ago

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Brightscout

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Design Research • User Research • Consumer Experience • Brand Strategy • Brand Design

11 - 50

Description

• At Brightscout, we specialize in transforming disruptive businesses through crafted brands and standout apps. • We are seeking a Growth Strategist to execute our internal marketing campaigns across all digital platforms. • Lead the execution of marketing campaigns across all digital platforms, ensuring consistency with brand standards and maximizing impact. • Collaborate with the Head of Growth to implement marketing strategies that enhance our brand presence and internal engagement across all channels. • Oversee the creation and management of marketing content for Brightscout, including social media, blogs, and marketing emails. • Manage and optimize advertising budgets to ensure maximum return on investment. • Design and execute lead generation campaigns to convert prospects into customers. • Monitor, analyze, and report on the performance of marketing campaigns, adjusting strategies based on data-driven insights. • Work closely with sales, design, and client services teams to ensure marketing strategies are integrated and aligned with business goals. • Conduct and apply market and competitor research to keep our marketing tactics relevant and effective.

Requirements

• Minimum of 5 years in marketing, with a B2B-focused role experience. • Bachelor’s degree in Marketing, Business Administration, or a related field. • Proficiency in digital marketing tools and platforms, including CRM software, Google Analytics, and content management systems. • Exceptional written and verbal communication abilities. • Strong organizational and project management skills, with a proven track record of managing multiple projects simultaneously.