SEO Content Manager

March 15

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ButterflyMX

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ButterflyMX is a company specializing in scalable and user-friendly property access control solutions. It provides products such as video intercoms, access control systems, security cameras, smart locks, and elevators controls, offering a seamless and secure access experience for multifamily, commercial, student housing, and gated communities. The solutions allow property staff, residents, and visitors to manage access through smartphone technology and integrate with other property management systems to enhance convenience and security.

Smartphone Security • Property Management Software • Video Intercom • Touchscreen • Application Development

201 - 500 employees

☁️ SaaS

🔐 Security

🏠 Real Estate

💰 $50M Series D on 2021-12

📋 Description

• Our Mission: • ButterflyMX is on a mission to empower people to open and manage doors & gates from a smartphone. Our products are installed in more than 15,000+ multifamily, commercial, gated communities, and student-housing properties worldwide, including properties developed, owned, and managed by the most trusted names in real estate. Our features are designed for developers, owners, property managers, and tenants and our products lower operating costs and improve tenant satisfaction. • Our Solution: • Developers and owners no longer need to run building wiring or install in-unit hardware. Property managers can grant building access, revoke permissions, and review entry logs from an online dashboard. Residents can open doors from their smartphones, issue visitor access, and see who is trying to enter the building. • Our Culture & Values: • Fantastic people are the key to our success. As a distributed, primarily remote workforce, we’re looking for more intelligent, passionate, collaborative, and down-to-earth individuals to join our growing team. We’re driven by a shared commitment to excellence and innovation, grounded in our core values: We delight our customers, We take ownership, We are a community of collaborators, We speak up, We think big and do small, and We are tenacious. • ButterflyMX is hiring an SEO Content Manager to join our Marketing Team. The ideal candidate is a self-starting writing professional with a proven track-record of driving qualified leads through SEO-optimized content. This position reports directly to the Director of Content and will be crucial in scaling the ButterflyMX content marketing strategy. This individual is well-versed in SEO, Generative Engine Optimization, B2B marketing, and has experience using AI to streamline content creation and strategy. The ideal candidate is a self-starter, a fast learner, and a collaborative team player who excels at both strategy and execution. They have exceptional attention to detail and do not require large oversight or direction.

🎯 Requirements

• 5 years+ content marketing experience for in-house marketing teams. • Expertise in SEO best practices and trends, Google Core Update quality guidelines, and ranking factors across multiple search engines. • Proven track record of leveraging SEO and Generative Engine Optimization to generate leads and optimize content. • Experience with content marketing planning, content optimization for SEO, competitor gap analysis, performance tracking, and search algorithms. • Working knowledge of HTML, CSS, and Javascript and how it impacts SEO. • Demonstrable experience with the following tools: WordPress, Ahrefs, Google Search Console, SEMRush. • You are a compelling storyteller with excellent written and verbal communication skills who can craft engaging content that drives traffic and converts leads. • Understanding of Large Language Models (LLMs) and how they can be leveraged to create, optimize, and enrich content. • Experience planning and creative diverse content formats, including blog posts, video scripts, case studies, and ebooks. • Proactive awareness of latest search trends and search engine algorithmic changes. • Experience in B2B, tech, or real estate industries. • Experience connecting current SEO insights and strategies with long-term strategy objectives. • You sweat the small details and have a high bar for excellence and successful outcomes. • You are a team player and can lead collaborations across teams.

🏖️ Benefits

• Comprehensive Medical (ButterflyMX covers 90% of the cost), Dental, and Vision plans (ButterflyMX covers 100% of the cost) starting day 1 • 401(k) plan with a match • 13 paid holidays, 25 PTO days • Paid Family Leave • Employee Assistance Program • Quarterly self-care stipends • Access to optional benefits including pre-tax flexible healthcare spending accounts (FSA and HSA), Dependent Care FSA, and Commuter Benefits, as well as optional Supplemental Life, AD&D, Hospital Indemnity, Disability, Legal, Accident, Critical Illness, Pet, and Personal Liability Insurance • And more!