Vice President of Marketing

February 22

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Logo of Carbon Direct

Carbon Direct

Carbon Direct is a company that specializes in providing science-backed carbon management solutions aimed at helping businesses achieve their climate goals through measuring, reducing, and removing carbon emissions. They offer a platform that includes software for carbon footprint analysis, emissions reduction strategies, and high-quality carbon removal portfolios. The company also provides advisory services leveraging scientific, data, and policy expertise, assisting clients in their climate journey. Carbon Direct works with Fortune 500 companies, governments, and private entities, focusing on both carbon reduction and removal to combat global warming. Their solutions are based on deep technical expertise and scientific knowledge, offering comprehensive support for integrated carbon management.

51 - 200 employees

⚡ Energy

☁️ SaaS

💰 $60M Venture Round on 2022-08

📋 Description

• Carbon Direct is seeking a strategic, commercially-minded leader to drive our marketing efforts—going beyond the standard playbook. • As VP of Marketing, you will shape how the market understands who we are and what we do, using marketing as a tool to advance Carbon Direct’s broader objectives. • This role requires a clear, independent thinker who can translate complex decarbonization science and solutions into compelling, market-relevant messaging. • You will oversee brand positioning, content marketing, product marketing, events, and demand generation, ensuring that every initiative aligns with business priorities and commercial realities. • The ideal candidate is not just an expert in marketing but a strategic partner with a deep background in climate and who can assess what will and won’t work in this evolving sector. • You will collaborate closely with our client engagement, policy, science, supply, and software teams to ensure our marketing efforts are deeply integrated with Carbon Direct’s mission and growth strategy. • If you’re a dynamic, adaptable leader who sees marketing as a means to drive impact, we’d love to hear from you.

🎯 Requirements

• Extensive experience in management consulting, strategic marketing, or go-to-market leadership, ideally within climate, sustainability, carbon markets, or a related field. • Deep understanding of climate and carbon management landscapes, with the ability to translate complex technical and policy topics into compelling, market-relevant narratives. • Proven ability to develop and execute strategic, commercially driven marketing initiatives that align with business objectives and market realities. • Strong executive presence with exceptional storytelling, writing, and communication skills, capable of engaging senior stakeholders across industries and policy. • A data-driven, analytical approach to marketing strategy, performance measurement, and optimization. • Demonstrated success in advising executives, collaborating cross-functionally, and influencing decision-making across science, client engagement, product, and policy teams. • Experience leading and mentoring high-performing teams, fostering a culture of strategic thinking, adaptability, and commercial impact.

🏖️ Benefits

• Comprehensive nationwide medical, dental, and vision coverage. • Time off as needed: Flexible vacation policy and ten company-wide holidays, plus annual winter break between Christmas and New Year's • 16 weeks of fully paid parental and family leave with no tenure requirement • Remote-friendly work culture with annual company-wide retreats • Reimbursement for your work-from-home setup and monthly work-from-home stipend

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