Paid Marketing Specialist
November 15
Description
• Plan, create, and manage paid advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn, Instagram, and others. • Continuously optimize ad performance by analyzing campaign data, including CPC, CTR, conversion rates, and other key metrics. • Conduct A/B testing on various ads, landing pages, and targeting strategies to improve campaign results. • Perform keyword research and competitive analysis to optimize ads for maximum performance. • Work closely with the content and design teams to create engaging ad creatives that align with the brand message.
Requirements
• Experience: Minimum 1 year of hands-on experience in managing paid advertising campaigns(Google Ads, Facebook Ads, LinkedIn, etc.) • Strong analytical skills with a data-driven mindset, able to interpret campaign metrics and optimize accordingly. • Familiarity with tools like Google Analytics, Google Tag Manager, and other performance-tracking platforms. • Excellent communication skills to collaborate with internal teams and provide insights to stakeholders. • Ability to manage multiple campaigns and projects simultaneously, meeting deadlines and delivering results. • Knowledge of SEO and organic marketing is a plus.
Benefits
• Remote & flexible hours 🌐 • Competitive pay 🤑 • Collaborate with top talent 🤝
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