Director of Demand Generation - Marketing Operations

5 days ago

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Centivo

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health benefits • health insurance • value-based care • healthcare • healthcare provider networks

201 - 500

Description

Centivo is an innovative health plan. Focus on developing multi-channel marketing strategies. Oversee lead management, data analytics, and team development. Ensure alignment with cross-functional teams. Maintain data accuracy, compliance, and process improvements.

Requirements

7 years experience in demand generation and marketing operations with at least 3 years in a leadership role 3 years HubSpot administration experience Ability to think strategically and communicate effectively Strong interpersonal skills with the ability to change functional languages between marketing, sales, P&E and development teams Proven experience successfully launching high visibility Marketing Automation/CRM projects Ability to prioritize and handle multiple projects simultaneously Possess a deep understanding of marketing technologies, including marketing automation, CRM, and analytics Account Based Marketing (ABM) experience

Benefits

Offers Equity Offers Bonus