Marketing and Communications Manager

2 days ago

🐻 Alaska – Remote

Although this job is listed in Alaska, this company may be open to hiring remote in other states.

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

+9 more states

🐻 Alaska – Remote 🏄 California – Remote 🐊 Florida – Remote 🌽 Illinois – Remote 🎰 Nevada – Remote 🗻 New Hampshire – Remote 🗽 New York – Remote 🌲 Oregon – Remote 🦀 Maryland – Remote ☕ Washington – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

🗣️ Communications

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Clean Energy Credit Union

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Clean Energy Credit Union is a member-owned financial cooperative that focuses on financing clean energy solutions and promoting climate-friendly banking. They offer a range of eco-friendly financial products, including energy-efficient loans for solar photovoltaic systems, geothermal heat pumps, and electric vehicles. Clean Energy CU seeks to contribute to environmental sustainability by providing convenient online banking services that support clean energy initiatives, helping customers invest in a cleaner future. The credit union emphasizes its commitment to a greener world, making decision-making customer-driven rather than influenced by profit-maximizing shareholders.

Clean Energy • Renewable Energy • Loan Services

11 - 50 employees

Founded 2017

🏦 Banking

💸 Finance

⚡ Energy

📋 Description

• Creates and facilitates the execution of a comprehensive content strategy aligned with credit union’s business goals and member needs – including but limited to website content, blog, member resources, clean energy and financial educational materials, presentations and webinars, and advertising. • Works with media coordinator on asset development and social media strategy. • Optimizes website content to improve organic rankings in search engines to increase interest and traffic. • Develops and implements workflows and automations within the CRM to increase usage and adoption of products and services. • Collaborates with cross-functional teams to identify opportunities to improve member experience through credit union website, educational & support materials, and direct communications. • Develops, executes, and optimizes personalized and segmented email marketing campaigns to drive member engagement and lead conversion. • Monitors, analyzes, and reports on marketing campaign performance, applying data-driven insights to implement improvements. • Ensures all marketing materials are aligned with the credit union’s brand guidelines and messaging. • Works directly with partners to plan and execute marketing campaigns. • Actively identifies and organizes participation in various events such as conferences, trade shows, or industry gatherings. • Monitor and respond to online reviews across various platforms and develop strategies to enhance overall online reputation. • Manage timelines, budgets, and resources effectively to deliver high-quality campaigns on time and within budget. • Manages Media Coordinator and freelance positions as needed. • Supports credit union staff as needed. • Performs other tasks and duties as assigned.

🎯 Requirements

• Bachelor’s degree in marketing, advertising, communication or a related field. • 2+ years of professional experience in marketing, with a focus on email marketing, content creation, and digital marketing strategies (required). • Minimum one year experience in a leadership role. • Proven experience in content creation, copywriting, and editing across various platforms (e.g., web, email, social media, blogs). • Advanced knowledge of content management systems (e.g., WordPress) and marketing automation tools (e.g., Creatio a plus, HubSpot, Marketo). • Knowledge of SEO best practices and social media management.