Product Marketing Manager, USA

August 10

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Cobalt

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Modern pentesting for security and development teams.

Web security • Vulnerability management • Application security • Web Application Security • Mobile Application Security

201 - 500

Description

• Develop and write compelling content, including white papers, case studies, blog posts, and datasheets, to effectively communicate Cobalt's cybersecurity services. • Collaborate with product management and technical teams to ensure content accuracy and relevance, aligning with the latest product updates and industry trends. • Work closely with customers to identify success stories and translate their experiences into compelling narratives that resonate with our target customer profile (ICP). • Partner with the go-to-market team to drive prospect engagement through the funnel leading to closed-won sales. • Collaborate with sales, customer success, enablement, and marketing teams to ensure messaging is on point and well distributed across channels, including digital campaigns, webinars, and events. • Continue the development of Cobalt’s messaging and positioning strategy, refining and optimizing based on customer feedback, sales realities, competitive intelligence, and market trends. • Assist in developing the overall content strategy, ensuring it aligns with broader marketing goals and supports lead generation and brand awareness efforts.

Requirements

• Minimum of 2 years of experience in cybersecurity, with a strong understanding of key concepts and trends in the industry. • Proven experience in content development, including writing white papers, case studies, and other marketing materials. • Excellent written and verbal communication skills, with the ability to translate complex technical information into clear and compelling content. • Ability to collaborate effectively with cross-functional teams, including product management, sales, and customer success. • Strong organizational skills with the ability to manage multiple projects and meet deadlines in a fast-paced environment.

Benefits

• Earn competitive compensation and an attractive equity plan • Save for the future with a 401(k) program (US) or pension (EU) • Benefit from medical, dental, vision and life insurance (US) or statutory healthcare (EU) • Leverage stipends for: • Wellness • Work-from-home equipment & wifi • Learning & development • Make the most of our flexible, generous paid time off and paid parental leave • Work remotely from anywhere in the US, the UK, or Germany