Field and Channel Marketing Manager

5 days ago

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ControlUp

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Microsoft • Citrix • AWS • Azure • VDI

201 - 500

Description

• About ControlUp: ControlUp is the market leader in Digital employee experience (DEX) management. Our product suite enables IT Admins to be more proactive and have greater visibility into the digital experience of their users. • Our Culture: We have a fun and energetic company culture. We value a culture of transparency and curiosity, balancing hard work with lots of humor. • The Role: We are looking for a Field & Channel Marketing Manager to develop marketing strategies supporting our regional sales teams and channel partners, driving demand generation and building partner relationships.

Requirements

• At least 5+ years of experience working in high-tech IT SaaS companies, particularly within channel marketing, with a focus on resellers, distributors, and partner programs. • Proven experience running channels with resellers and distributors, and a strong understanding of the IT SaaS channel ecosystem. • Demonstrated success in developing and executing demand generation campaigns, with experience in digital tactics such as e-marketing, PPC, content syndication, and webinars. • Proficiency in CRM systems like Salesforce (SF), and marketing automation platforms such as Marketo, with experience in developing, executing, and measuring integrated marketing campaigns. • Experience using tools to track, analyze, and improve campaign effectiveness. • Ability to design and execute strategic marketing plans with measurable, high-impact results. • Excellent interpersonal, writing, presentation, and project management skills. • Strong skills in managing budgets effectively. • Proactive and independent, with the ability to assert ideas and solicit feedback to achieve goals.