CRAFTSMAN+ is a creative technology platform that empowers marketers and creative teams to produce high-quality ads at scale. It provides advertisers with market-leading technology, automation, and creative services to maximize efficiency and drive performance in digital marketing. The platform offers a code-free solution for creating and launching playable ads across various channels, thereby enabling game developers, app advertisers, and agencies to enhance their growth strategies. CRAFTSMAN+ focuses on iteration, testing, and automation to deliver impactful marketing solutions and optimize creative results.
Video Production β’ Interactive Content β’ User Acquisition Assets β’ Mobile Specialized β’ App Store Videos
11 - 50 employees
March 7
πΊπΈ United States β Remote
β° Full Time
π Senior
π§βπ¨ Art Director
π¦ H1B Visa Sponsor
CRAFTSMAN+ is a creative technology platform that empowers marketers and creative teams to produce high-quality ads at scale. It provides advertisers with market-leading technology, automation, and creative services to maximize efficiency and drive performance in digital marketing. The platform offers a code-free solution for creating and launching playable ads across various channels, thereby enabling game developers, app advertisers, and agencies to enhance their growth strategies. CRAFTSMAN+ focuses on iteration, testing, and automation to deliver impactful marketing solutions and optimize creative results.
Video Production β’ Interactive Content β’ User Acquisition Assets β’ Mobile Specialized β’ App Store Videos
11 - 50 employees
β’ Supervise projects for several brands simultaneously, delegating tasks appropriately throughout the department β’ Direct internal and external stakeholders on creative recommendations as a subject matter expert β’ Provide creative direction based on performance data, industry best practices and current trends, keeping client goals in mind. β’ Assist in new sales pitches and proposals - presenting ideas and concepts to clients when necessary β’ Ensure processes are run efficiently throughout the department - initiating new, and optimizing existing processes and workflows β’ Manage multiple creative team members as direct and indirect reports β’ Mentor and actively train all designers so that they can achieve their career goals β’ Proactively identify and resolve issues throughout the department and assist in doing so throughout the business β’ Be a strategic thought leader and assist the business in discovering new ideas and opportunities, especially in the ad tech space.
β’ 8+ years of Art or Creative Direction experience, with 5+ years managing teams with direct reports β’ Concepting, video editing, and storyboarding experience required β’ Experience providing direction on visual, creative, motion, video editing, animation, interactive content, UI/UX, and strategy for digital advertising/performance/growth marketing including the ability to articulate creative concepts and rational for client and team β’ Experience creating and managing departmental budgets β’ Advanced project and resource management experience β’ Understanding in designing for mobile digital advertising platforms. β’ Mentoring and coaching. β’ Rigorous attention to detail.
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