Marketing Specialist

August 6

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Cro Metrics

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We help companies grow through strategic, data-driven experimentation.

Conversion Rate Optimization • SaaS • Growth Hacker • User Testing • eCommerce

51 - 200

Description

• Develop and produce high-quality content aimed at increasing brand awareness, fostering audience engagement, and generating leads • Work collaboratively with the marketing team to support the Director of Marketing in various marketing initiatives spanning multiple channels • Partner with SMEs for content creation of lead magnets, webinars, and co-marketing materials • Collaborate on thought leadership content that drives traffic, engagement, and lead generation • Design compelling visual graphics for digital and print platforms • Develop and execute content calendars based on marketing strategy • Manage Cro Metrics LinkedIn, including content creation and community engagement • Create targeted audience segments and personalized messaging strategies

Requirements

• 2+ years of marketing experience in B2B marketing • Excellent written and verbal communication skills, with the ability to translate complex data into clear and compelling messaging • Proven experience creating digital content on various marketing platforms • Strong writing, editing, and proofreading skills with a keen eye for detail • Strong analytical and problem-solving skills and ability to work independently and manage multiple projects simultaneously • Experience with Hubspot, Figma, and Wordpress is preferred • Strong collaboration and interpersonal skills with a passion for building relationships and cross-functional teamwork

Benefits

• 401(k) with 100% match up to first 4% • Vision, dental, HRA, HSA, FSA and other support benefits • Medical employee coverage at 90% or greater for most plans • 4 weeks of PTO and increases to 5 weeks after 3 years + up to 5 days of paid bereavement • 9 days of company paid holidays • Gender-neutral parental leave • Work Perks - covers extras for healthcare, wellness and your pet • Customized career plan in your first 90 days • Laptop and gear of your choice • Fully remote working environment • Welcome packages and endless surprises • Annual Company Retreat and periodic meetups