Marketing Analyst - Home Based

November 2

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Description

• Conduct keyword research and make recommendations to optimize SEO, PPC and paid ad efforts. • Resolve website issues detected through weekly performance reports. • Monitor paid ad campaigns in Google AdWords and LinkedIn and provide necessary adjustments. • Generate weekly and monthly performance reports using Google Analytics and HubSpot. • Collaborate with the web development team to ensure optimal site functionality and user experience. • Conduct client research including lead origins, social media presence, and customer personas.

Requirements

• College degree in Marketing, Business Administration, or any related field. • 1-3 years of Sales, Customer, Marketing, or any direct promo sales experience. • Customer orientation and ability to adapt/respond to diverse types of characters. • Having product knowledge and awareness. • Analytical with the ability to provide insights and recommendations based on data. • Experience with Google AdWords and SEO required. • Experience with WordPress required (other CMS platform is a plus). • Ability to use HTML is a plus. • Experience with the HubSpot (Marketing Hub or CMS) is a plus. • Strong and quick PC skills (Excel, Outlook, MS 365).

Benefits

• Work-from-home opportunities • Travel allowances • Meals • Generous salaries • Empathetic management • Growth-oriented training