Senior Paid Media Manager

August 18

Apply Now

Receive Emails with Similar Jobs

Directive

WebsiteLinkedInAll Job Openings

Directive is a Managed Services Provider based in Oneonta, NY$1. .$1

NOCOLOGY • IT Support • Web Design • Cloud Hosting. JoomConnect

11 - 50

Description

• Oversee and lead a collection of Paid Media accounts • Serve as direct support to client contacts • Weekly communication with vendors or operational partners • Drive referrals via client relationships and professional network • Build strategies for clients each quarter • Create, maintain, and optimize budgets for paid media campaigns • Deeply understand client positioning and unique value propositions • Confirm lead routing is accurate within a CRM • Understand the value of Programmatic campaigns • Responsible for personal productivity and utilization • Work directly with Associate Director to achieve internal and client goals • Execute and optimize PPC advertising campaigns across platforms

Requirements

• 4+ years experience at a paid media agency (bonus for B2B) • Deep expertise across paid search and paid social advertising campaigns • Proficiency in using advertising platforms and tools such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager • Strong understanding of PPC principles • Ability to analyze campaign performance data • Experience managing B2B businesses • Ability to drive results and measure via OCT • Proven and measurable success with mid-market or enterprise accounts • A unique perspective on how to drive value for SaaS • Ability to translate and articulate strategy and tell stories with data • Equal parts competitive and curious; you’re a true problem solver • You live on the cutting edge of the industry • Ability to organize, prioritize and manage multiple projects simultaneously • You’re quality-obsessed and have not lost your soul for advertising • Travel to visit clients approximately once per year, per client or as needed

Benefits

• Set living wage • Medical, dental, vision plans, disability, and life insurance coverage for you and your family • 100% employer-paid plan for you and 50% employer contribution for dependents • Access to certified therapists through Spring Health, membership to Headspace • Gympass • Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave • Traditional and Roth 401(k) with a 3% company match • Annual bonus based on tenure • Annual Anniversary Trip to Newport Beach, CA