Product Marketer

August 31

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Distru

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Built on true cannabis experience | Improve margins, keep your operation compliant, and simplify your day

Inventory Management • CRM • Order Fulfillment • Operations Management

11 - 50

💰 $3M Seed Round on 2019-06

Description

•Lead the rollout of all new features and product lines at Distru including strategy, content, and goals, while staying on brand with our culture and voice. Includes but is not limited to: Informational graphics, short video content, website copy, newsletter releases, organizing and hosting webinars, brief instructional copy. •Take charge of our GTM for new product lines and major new features. •Stay up to date on industry trends, cannabis operation workflows, and customer product needs. •Build an understanding of our customer profiles and ideal prospects, tailored to the individual needs of different cannabis business structures and state-specific regulations. •Work closely with Marketing, Product, and our founders to develop and execute GTM strategies for new product updates and customer education content. •Collaborate with our Customer Success and Sales teams to conduct market research, connect with our customers, and understand their product education needs.

Requirements

•Excellent written and verbal communication skills •A strong understanding of the B2B SAAS product marketing lifecycle •A core understanding of the B2B cannabis supply chain •A strong desire to learn and succeed in supporting cannabis operations •Creative, content-driven methods for communicating complex ideas in an easy to understand way •The ability to quickly grasp new information and demonstrate understanding of complex supply chain dynamics •Demonstrated your effectiveness in previous GTM campaigns, with clear examples of your work •Independent work habits, are diligent with planning, and detail oriented •A data-oriented mindset and build protocols to replicate positive results •A good sense of humor and a desire to have fun :)

Benefits

•Fully remote work environment. We have teammates in 4 continents! •Varied and competitive medical, dental and vision plan options for the employee and their dependents •18 days Paid Time Off (We want you to use these!) + 11 Holidays. Sick days do not count toward these •Competitive compensation structure