Technical Product Marketing Manager - Enterprise

October 8

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Web & Application Development • ITIS / ITSM • IT Staffing • Accounting and Finance staffing • Global Payroll

1001 - 5000

Description

• Own messaging, positioning, segmentation, content, and go-to-market plans for technical audiences for our enterprise business. You will also work to align this technical messaging with Visier’s global messaging and marketing strategy. • Act as the subject matter expert for the People Data Platform (APIs, SDKs), and Visier technologies. This includes the buyer journey surrounding technical products. • Understand and translate industry insights to influence product and go-to-market strategy by conducting market research, participating in customer briefings, and analyzing metrics. • With our Marketing team, develop a strategy to drive awareness and demand for various Alpine Developer Platform initiatives (campaigns, social/digital media, roundtables, regional events and webinars, third-party activations, account-specific initiatives, strategic partnerships, and more) • Develop content for external marketing channels (blog posts, e-books, presentations, 1-pagers, thought leadership) as well as for go-to-market. • Most importantly, you will be an evangelist and cross-functional leader to drive business results for Visier in collaboration with other key stakeholders.

Requirements

• SaaS platform or developer marketing experience. • A passion for technology, a desire to build relationships and an ability to influence stakeholders to achieve positive outcomes • Ability to easily transition from high-level strategic thinking to creative and detailed execution • Experience driving the product strategy and roadmap for platform products. • A "make it happen" mindset with a bias for action and ability to execute quickly, juggling multiple deliverables • Strong oral and written communication skills, necessary to articulate technical concepts to non-technical audiences and interact directly with customers/prospects as required. • Ability to partner with other functions such as data science, engineering, user experience, and the broader Alpine team.