Creative Director - Social Creator

March 21

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Logo of EBONY Media

EBONY Media

EBONY Media is a prominent media company that has been highlighting the experiences and contributions of Black people since 1945. Through its magazine and digital platforms, EBONY showcases a wide array of content, including entertainment news, celebrity features, lifestyle trends, and cultural discussions. The company is dedicated to celebrating Black culture and promoting representation across various fields such as music, fashion, and the arts.

11 - 50 employees

Founded 1945

📱 Media

📋 Description

• The Creative Director at EBONY is an entrepreneurial visionary who lives and breathes culture and is passionate about EBONY’s legacy, and its commitment to delivering excellence to the global Black community. • As a key member of our brand and marketing leadership team, you will be support shaping the visual identity, storytelling approach, and overall brand presence across multiple digital platforms, including social media, website, video, newsletter and branded content partnerships. • This is a game-changing and exciting opportunity to reimagine one of the most well-known and beloved media brands in the world. • Develop and execute an arresting creative vision that aligns with EBONY’s vision, mission, brand equity and audience engagement goals. • Establish branding, creative tone, messaging, design and visual identity. • Ensure consistency across all platforms. • Lead ideation sessions, bringing innovative and trend-driven content concepts to life across all platforms. • Direct the creation of visually stunning, scroll-stopping, multimedia content, including digital covers, short form video, social graphics, editorial visuals, content series and branded campaigns. • Collaborate with editorial, integrated marketing, and studio to create a content strategy that resonates with target audiences and drives engagement. • Develop innovative storytelling formats that enhance audience engagement and drive revenue. • Lead creative development of all digital content types including short-form video, images, carousel, mems, gifs, text-based content, live video, UGC, influencer collaborations, shared URL’s, influencer collaborations, infographics, polls, podcasts, customer testimonials, guides, giveaways & Contests, Websites, newsletters, etc… • Stay ahead of digital media trends, emerging technologies, and social media algorithms to inform content strategy including leveraging new formats such as AR, VR, and AI-driven media. • Work with Cross functional leads to optimizing content for performance, using data-driven insights to refine creative approaches. • Build, mentor, inspire and develop processes to develop a high-performing creative team who concept, script, produce and edit social content across all client platforms (YouTube, X, TikTok, Pinterest, Instagram, etc…). • Oversee the creative team, including designers, video producers, content creators, and copywriters, ensuring high-quality output across all content formats. • Foster a culture of collaboration between creative, editorial, newsletter, social and integrated marketing teams. • Ensure creative ideas are on strategy, on schedule, on brand and on budget.

🎯 Requirements

• 7+ years of experience in a creative leadership role, preferably within a digital media, publishing, or content-driven company. • Strong portfolio showcasing expertise in digital storytelling, branding, and multimedia content. • Deep understanding of digital content trends, social media platforms, and audience engagement strategies. • Experience managing creative teams, with strong leadership and mentorship skills. • Proficiency in design and video editing tools (Adobe Creative Suite, Final Cut, After Effects, etc.). • Ability to balance creative vision with business objectives and data-driven insights. • Excellent communication and project management skills.

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