Product Marketing Lead

22 hours ago

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Encamp

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environmental compliance automation • hazardous material tracking • environmental data management • EPCRA reporting • compliance reporting automation

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Description

• Develop product messaging and go-to-market strategy for environmental compliance software. • Lead product launches, create sales enablement materials, and collaborate across teams to drive product adoption and increase win rates. • Develop compelling, differentiated product messaging and positioning based on market research and customer insights. • Translate complex technical and compliance information into clear, customer-facing language.

Requirements

• 6+ years of experience in product marketing, solutions marketing, or product management, ideally with an enterprise or upmarket focus. • Experience in developing and executing pricing and packaging strategies for SaaS products, with a proven track record of optimizing revenue and aligning offerings with customer needs and market demands. • Ability to influence senior executives and build trust and mutual respect across functions and all levels of the organization. • Experience transitioning multiple point products to a unified platform approach, showcasing the integrated value and increasing customer adoption. • Proven success in creating product marketing strategies that drive adoption and lead to increased win rates and shorter sales cycles • Excellent communication and presentation skills with the ability to simplify complex topics.

Benefits

• Competitive salary and benefits, including medical, dental, vision, 401k match, and responsible Paid Time Off • A flexible, remote-first culture with an allowance to support your remote work setup • A high-end laptop • Share in our success - you'll have a significant personal impact on the team and the ability to earn equity • Parental leave - we know how important it is to spend time with your new family! • Sustainable 1:1s, focused on not only your growth as an employee, but in your career • Get together at in-person Encamp Summits to share our wins and build community • Work with a brilliant team of people that share your values and passion