Customer Marketing Manager

August 31

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Logo of Fairmarkit

Fairmarkit

Autonomous sourcing starts with tail spend.

Software • Procurement • eSourcing • Financial Software • Supply Chain

51 - 200

Description

• Fairmarkit is the #1 autonomous sourcing platform revolutionizing the way all organizations buy & sell. • Responsible for developing and executing strategies that drive engagement, satisfaction, and advocacy among our existing customers and user base. • Work closely with Customer Success, Sales, and Product teams to create compelling content, deliver impactful campaigns, and drive programs that highlight the value of our solutions and encourage customer retention and expansion.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or similar experience. • 5+ years of experience in customer marketing, product marketing or a related field, preferably in a SaaS environment. • Proven experience in developing and executing content strategies tailored for customer engagement and retention, including case studies, testimonials, newsletters, and other customer-focused materials • Proven track record of developing and executing successful marketing campaigns that drive customer engagement and retention. • Strong understanding of customer journey mapping, segmentation, and personalization techniques. • Excellent written and verbal communication skills with the ability to create compelling content. • Proficiency in marketing automation platforms, in-app learning tools, and data analytics tools. • Strong project management skills with the ability to manage multiple initiatives simultaneously. • Collaborative mindset with the ability to work effectively across teams and functions.

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