Vested
Vested is a global leader in financial marketing and communications. Specializing in the finance industry, Vested partners with top brands to navigate markets, shape perception, and amplify success through integrated solutions. Their deep commitment to financial services is highlighted by their FINRA and CFA trained teams, a Chief Economist on board, and innovative offerings like Vested Ventures, their venture capital arm, and Qwoted, a proprietary tech platform connecting business reporters and expert sources. Vested combines financial expertise with creativity to deliver holistic and integrated communications and marketing strategies.
Public Relations • Integrated Marketing • Communications • digital marketing • website redesign
Digital Marketing Consultant
March 11
Vested
Vested is a global leader in financial marketing and communications. Specializing in the finance industry, Vested partners with top brands to navigate markets, shape perception, and amplify success through integrated solutions. Their deep commitment to financial services is highlighted by their FINRA and CFA trained teams, a Chief Economist on board, and innovative offerings like Vested Ventures, their venture capital arm, and Qwoted, a proprietary tech platform connecting business reporters and expert sources. Vested combines financial expertise with creativity to deliver holistic and integrated communications and marketing strategies.
Public Relations • Integrated Marketing • Communications • digital marketing • website redesign
📋 Description
• We're seeking a Digital Marketing Consultant specializing in SEO content and strategy to drive organic growth and brand visibility for financial and fintech clients. • This role involves developing data-driven SEO strategies, optimizing content, and collaborating with cross-functional teams to enhance search rankings and audience engagement. • Conduct keyword research, competitive analysis, and content audits to identify opportunities for organic growth. • Create, edit, and optimize SEO-driven content, including blogs, landing pages, whitepapers, and thought leadership pieces. • Manage on-page SEO optimizations, including meta descriptions, internal linking, structured data, and page speed improvements. • Develop and execute link-building strategies to enhance domain authority and organic reach. • Monitor and report on SEO performance metrics, using tools like Google Analytics, Search Console, SEMrush, and Ahrefs. • Stay updated on SEO trends, search engine algorithm updates, and industry-specific regulations to adapt strategies accordingly.
🎯 Requirements
• Proven experience working as an SEO Content Strategist, SEO Manager, or Digital Marketing Consultant within the finance/fintech industry. • Expertise in SEO content creation, on-page optimization, and content strategy development. • Proficiency in SEO tools (Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, Moz, etc.). • Experience with CMS platforms like Hubspot. • Ability to create engaging, informative, and conversion-focused content tailored to finance audiences. • Strong analytical skills to track performance, interpret data, and refine content strategies. • Excellent communication and project management skills to collaborate with internal teams and stakeholders. • Working knowledge of financial compliance and regulatory considerations affecting digital marketing preferred.
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