Field Marketing Manager

6 days ago

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51 - 200 employees

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Description

• Develop and implement comprehensive field marketing plans, including but not limited to events, roadshows, seminars, trade shows, and networking opportunities that align with sales objectives. • Ensure that activities deliver a positive return on investment. • Collaborate with the sales team to understand market-specific dynamics and opportunities, and create tailored campaigns that are both personal and scalable. • Develop and implement a strategic events plan that aligns with the company's marketing goals and brand strategy. • Manage all aspects of event planning, including budgeting, venue selection, vendor management, logistics, and onsite execution with the support of an external agency. • Track, measure, and analyze event performance against defined KPIs, providing reports on ROI and recommendations for future improvements. • Manage the end-to-end execution of field marketing initiatives, from initial planning to post-event analysis and reporting. • Lead the creation of tools and channels to support the sales team in effectively communicating value propositions. • Serve as a brand ambassador, ensuring consistent messaging and brand presentation across all field marketing touchpoints. • Stay abreast of industry trends and innovations, incorporating new ideas and technologies to enhance field marketing initiatives and the event experience for attendees to maximize engagement.

Requirements

• Minimum 5 years of experience in field marketing, with a proven track record of executing successful events and marketing campaigns. • Proven track record of executing successful events that meet business objectives. • Strong project management skills, with the ability to lead multiple projects simultaneously and meet tight deadlines. • Excellent communication and interpersonal skills, with the capability to engage and influence cross-functional teams. • Ability to work under pressure, multitask, and manage deadlines. • Creative thinker with a strategic mindset and an eye for detail. • Willingness to travel as required to manage field marketing activities and attend industry events.

Benefits

• 30 days off. • Home Office Setup Assistance: the company offers assistance with purchasing furniture (office chair, office desk, monitor) and other items to create a comfortable workspace. • English learning courses (50% reimbursement, up to $1,000 annually). • Relevant professional education (50% reimbursement, up to $1,500 annually). • Gym or swimming pool (50% reimbursement, up to $500 annually). • Coworking (up to $250 monthly). • Remote working.