Senior Brand Marketing Manager

March 15

Apply Now

Receive Emails with Similar Jobs

G-P

WebsiteLinkedInAll Job Openings

G-P is a leading global company specializing in Employer of Record (EOR) solutions, providing businesses with the tools to hire, onboard, and manage teams in over 180 countries quickly and compliantly. The company offers a comprehensive suite of global employment products under its G-P Meridian Suite™, including services for hiring employees and contractors, managing global payroll, time management, expenses, HR support, and employee assistance. G-P is recognized for its compliance expertise, featuring the world's first AI-based HR compliance advisor, G-P Gia™, which delivers AI-driven advice and solutions for HR compliance challenges. With a strong network of partners and industry-leading EOR SaaS solutions, G-P supports HR, legal, and financial compliance globally. Their offerings are designed to simplify the employment lifecycle and accelerate global business expansion.

Compliance • Human Resources • International Business • Global Business Expansion • International Legal Expertise

1001 - 5000 employees

👥 HR Tech

📋 Compliance

☁️ SaaS

📋 Description

• We seek a Senior Brand Manager to lead brand strategy, positioning and activation across global markets. • This role is pivotal in shaping how G-P is perceived by customers, partners, and industry influencers, ensuring consistency and impact across all touch points. • Develop and refine the global brand strategy and positioning to drive differentiation in the competitive B2B market. • Ensure alignment of brand messaging with business objectives, product roadmap, customer insights and market trends. • Define and maintain brand guidelines, voice and visual identity including adoption and alignment to ensure consistency across all regions and touch points. • Lead the development of brand-led, full-funnel marketing campaigns designed to increase brand awareness, engagement, and consideration. • Partner with internal creative teams and agencies to produce compelling brand assets, messaging and experiential moments. • Conduct brand health studies, customer research and competitive benchmarking to refine positioning and messaging. • Present insights and recommendations to senior leadership to guide strategic decision-making.

🎯 Requirements

• 5+ years of brand marketing experience, with at least 3+ years in B2B/enterprise technology. • Strong track record of developing and executing global brand strategies and integrated campaigns. • Experience in Branded Entertainment, Sports and Media sponsorships • Deep understanding of the B2B buyer journey, go-to-market models and enterprise decision-making processes. • Experience managing creative development, agency relationships and multi-channel brand activation. • Data-driven mindset with proficiency in brand measurement methodologies and analytics tools. • Exceptional storytelling, communication and presentation skills. • Ability to influence and collaborate across global teams in a fast-paced environment.

🏖️ Benefits

G-P is a proud Equal Opportunity Employer, and we are committed to building and maintaining a diverse, equitable and inclusive culture that celebrates authenticity. • We prohibit discrimination and harassment against employees or applicants on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other legally protected status. • G-P also is committed to providing reasonable accommodations to individuals with disabilities. If you need an accommodation due to a disability during the interview process, please contact us at careers@g-p.com.