Digital Marketing Manager

4 hours ago

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Glooko

WebsiteLinkedInAll Job Openings

Mobile Healthcare • Health Technology • Digital Health • Chronic Condition Management • Diabetes

51 - 200

💰 $30M Series D on 2021-03

Description

• Glooko seeks a dynamic Digital Marketing Manager to enhance our online visibility and drive revenue growth through strategic digital marketing initiatives. • You will be instrumental in advancing our mission to empower people with diabetes by developing and executing digital marketing campaigns. • Develop and implement digital marketing strategies that align with our business objectives. • Lead the creation and management of multimedia content to nurture leads and support sales campaigns. • Play a key role in Glooko’s ongoing website overhaul by optimizing content and structure for search engines. • Manage and optimize social media strategies across platforms. • Monitor and analyze key performance indicators using tools like Google Analytics. • Efficiently allocate and manage digital marketing budgets to maximize ROI.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field, or equivalent experience. • 3-5 years of experience in digital marketing, with a strong emphasis on social media, video production, and content marketing. • Proven track record of executing successful digital marketing campaigns, particularly in tech-driven environments, with a preference for experience in Healthcare SaaS. • Experience working on connected care and life sciences projects. • Familiarity with SEO best practices, social media platforms, content creation, email marketing, data analytics, and online advertising. • Proficiency with digital marketing tools like Google Analytics, social media management, and CMS platforms. • Experience in multimedia technology, focusing on combining consumer products and service models.