Director, Corporate Marketing

January 25

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Groundfloor Finance

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Groundfloor Finance is a financial technology company that specializes in fractional real estate investing. The platform enables both accredited and non-accredited investors to participate in real estate debt investments with a low minimum investment of $100. Groundfloor provides an automatic investing system designed to offer high yields with short-term, collateralized debt backed by real estate. This set-it-and-forget-it model allows for portfolio diversification and passive income generation. Groundfloor caters to investors looking for alternatives to traditional stock market investments and seeks to offer a stable asset class with historic returns ranging from 8% to 15%. By bypassing traditional banks, Groundfloor empowers investors to make better real estate investment decisions with increased control over their portfolios, supporting both personal wealth growth and retirement planning.

Crowdfunding • Real Estate Finance • Real Estate Investing • Peer-to-Peer Lending • Hard Money Lending

51 - 200 employees

Founded 2013

💳 Fintech

🏠 Real Estate

💸 Finance

📋 Description

• Groundfloor is on the hunt for a seasoned marketing leader to shape, build, and spearhead our corporate brand & marketing efforts. • In this role, you'll lead the development and execution of marketing initiatives at the corporate level, reporting directly to the CEO. • In this high-impact role, you will oversee branding, help coordinate public relations, drive shareholder communications, and assist with company events while supporting and aligning marketing efforts across Lending and Investing business units. • This position is pivotal in shaping the company’s overarching marketing strategy and ensuring consistent, impactful messaging across all stakeholder groups. • Groundfloor is a remote-friendly, hyper-growth, wealthtech company based out of Atlanta. • We value vulnerable high-quality/low-ego collaboration. If that sounds good to you, join us!

🎯 Requirements

• A bachelor’s degree in marketing or a related field. • 7+ years of experience creating and executing integrated marketing strategies, ideally in fintech, financial services, or real estate. • Proven ability to align marketing efforts with business goals to drive measurable results. • Strong communication and collaboration skills, with experience working cross-functionally with product, finance, and leadership teams. • A self-starter who thrives in a fast-paced, startup environment and can manage projects autonomously

🏖️ Benefits

• We value our employees’ time and efforts. • Our commitment to your success is enhanced by our competitive compensation and extensive benefits package including paid time off, medical, dental, and vision benefits, potential equity for strong candidates, and future growth opportunities within the company. • Plus, we work to maintain the best possible environment for our employees, where people can learn and grow with the company. • We strive to provide a collaborative, creative environment where each person feels encouraged to contribute to our processes, decisions, planning, and culture. • GROUNDFLOOR is an equal opportunity employer and all qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. • Since its launch in 2013, participants in GROUNDFLOOR’s real estate loans have earned annualized returns averaging 10 to 12 percent in a 6 to 12-month timeframe. • No prior real estate knowledge is needed, and the $10 minimum is intentionally a low barrier to entry to give everyone the ability to build wealth in real estate. • To date, GROUNDFLOOR remains the only platform offering direct participation in individual real estate investments to all on a broad scale, regardless of income or net worth. • The company is headquartered in Atlanta and has raised more than $30 million in capital from a variety of sources, including venture capital and online public equity offerings. • As of its most recent round of financing, the company has over 6,400 public shareholders and is 30 percent customer-owned.