HEXPOL Compounding
HEXPOL Compounding is a world-leading polymers group based in Malmö, Sweden, with strong global market positions in advanced polymer compounds, gaskets for plate heat exchangers, and wheels made of plastic and rubber materials for forklifts and castor wheel applications. The company aims to generate shareholder value through high returns and transparency in financial reporting, fostering trust and interest among investors.
1001 - 5000 employees
Strategic Marketing Manager
March 21
HEXPOL Compounding
HEXPOL Compounding is a world-leading polymers group based in Malmö, Sweden, with strong global market positions in advanced polymer compounds, gaskets for plate heat exchangers, and wheels made of plastic and rubber materials for forklifts and castor wheel applications. The company aims to generate shareholder value through high returns and transparency in financial reporting, fostering trust and interest among investors.
1001 - 5000 employees
📋 Description
• Develop and implement communication strategies to effectively communicate brand messages to customers. • Collaborate with commercial, technical, and design teams to ensure brand consistency across all channels. • Co-manage content for social media, websites, and other communication channels. • Conduct market research to understand all aspects of the market including segments, sub-segments, customers, competitors, and expanding technologies. • Analyze and report on brand communication metrics to measure the success of strategies. • Manage budgets for brand communication efforts, including advertising spend and agency fees. • Stay up-to-date with emerging communication technologies and trends to ensure the brand remains relevant and competitive. • Conduct qualitative and quantitative research to provide analytical insights in response to specific market access issues and/or trends.
🎯 Requirements
• Bachelor's degree in Marketing, Communications, or a related field. • Experience in lieu of education is acceptable. • Deep understanding of brand strategy, digital marketing, and social media marketing. • Experience in the industry, working on marketing campaigns, and creating content. • Must be able to work with various teams, manage budgets, and develop strategies to help brands succeed. • 3-5 years of experience in a Marketing role will provide the practical knowledge needed.
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