Marketing Automation Specialist

13 hours ago

Apply Now

Receive Emails with Similar Jobs

HireVue

WebsiteLinkedInAll Job Openings

Human capital management • SaaS • Human resources • Recruiting • Talent management

201 - 500

Description

• Build Marketo programs and manage email marketing programs • Implement programmatic and operational initiatives in Marketo • Support analytics and reporting for marketing optimization • Develop and execute email marketing programs with testing and monitoring • Create Marketo programs to process conversions and form completions • Plan and perform A/B testing to improve productivity and conversion rates • Manage campaign creation in Salesforce and maintain data quality

Requirements

• BA/BS or equivalent working experience, with 1-3 years experience in marketing operations • Experience in both ABM and traditional Inbound demand generation to support pipeline targets preferred • Paid Media and Paid Social Media Management in a B2B high technology company • Demonstrated experience owning specific campaigns from start to finish • Strong analytical skills and a data-driven decision making orientation • Experience managing all the various types of activities that drive leads, manage them via the demand funnel, and work closely with agency partners, internal customers, to optimize campaigns • Marketo Certification a plus

Benefits

• Flexible Paid Time Off • Medical, Dental, Vision • 12 Weeks Maternity & Adoption • 401K match