Huckleberry Labs
Huckleberry Labs is a company that offers an innovative baby tracking application, Huckleberry, designed to assist parents in managing sleep schedules and routines for their children. The app focuses on predicting when a baby is tired but not overly so, helping parents optimize nap times using their proprietary SweetSpot® method. Huckleberry Labs combines the expertise of sleep experts, data scientists, and experienced parents to provide personalized, insightful advice tailored to individual children's developmental stages and habits. The app supports parents by tracking daily activities like feeding and diaper changes, aiming to simplify the chaotic early parenting months with practical tools and expert insights.
sleep • children • parents • family • behavioral medicine
Director of Brand Marketing and Communications
February 4
Huckleberry Labs
Huckleberry Labs is a company that offers an innovative baby tracking application, Huckleberry, designed to assist parents in managing sleep schedules and routines for their children. The app focuses on predicting when a baby is tired but not overly so, helping parents optimize nap times using their proprietary SweetSpot® method. Huckleberry Labs combines the expertise of sleep experts, data scientists, and experienced parents to provide personalized, insightful advice tailored to individual children's developmental stages and habits. The app supports parents by tracking daily activities like feeding and diaper changes, aiming to simplify the chaotic early parenting months with practical tools and expert insights.
sleep • children • parents • family • behavioral medicine
📋 Description
About Huckleberry • Huckleberry’s purpose is to create life-changing products and experiences through fresh, beautiful, human-centered technology that brings health, well-being, and a bit of magic to every family. • We combine Data, AI, and Behavioural Science to build products that help over 4 million families. • The app has 4.9 stars, garnering rave reviews from people who call it “life-changing” and their “#1 recommendation to parents”. • We are rapidly growing and building new products to enable every family to thrive. About the Role • We are seeking an experienced Director of Brand Marketing and Communications to lead our brand and communications strategy, driving brand awareness, engagement, and loyalty. • As a key leader within the marketing team, you will oversee all brand campaigns, public relations (PR), and communications efforts, ensuring cohesive and impactful messaging across all touchpoints. • This role requires a strategic thinker with a proven track record of building and elevating brands, along with exceptional leadership skills to guide a talented team.
🎯 Requirements
• Bachelor’s degree in Marketing, Communications, Business, or a related field; Master’s degree preferred. • 7+ years of experience in brand marketing and communications, with at least 3 years in a people management role. • Proven track record of developing and executing successful brand and communication strategies, with proven work examples • Exceptional written, verbal, and visual communication skills, with experience in managing media relations and creative/PR agencies. • Demonstrated ability to work cross-functionally and influence stakeholders at all levels, including executive leadership. • Proficiency with marketing analytics, brand tracking tools, and digital platforms.
🏖️ Benefits
Benefits include: • Equity • Unlimited PTO • Health • Vision • Dental • Paid parental leave for primary and secondary caregiver • 401k match
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