IDC
IDC is a leading global provider of market intelligence and advisory services, specializing in the technology sector. They offer comprehensive research, data analytics, custom solutions, and strategic consulting to help businesses make informed decisions and stay competitive in rapidly evolving markets. With a team of over 1,000 expert analysts, IDC delivers valuable insights on various technology trends and market dynamics across multiple regions.
ICT Market Research • Consulting • Go to Market Services • Industry Events • Data
Product Marketing Manager
April 4
IDC
IDC is a leading global provider of market intelligence and advisory services, specializing in the technology sector. They offer comprehensive research, data analytics, custom solutions, and strategic consulting to help businesses make informed decisions and stay competitive in rapidly evolving markets. With a team of over 1,000 expert analysts, IDC delivers valuable insights on various technology trends and market dynamics across multiple regions.
ICT Market Research • Consulting • Go to Market Services • Industry Events • Data
📋 Description
• Create and execute the core product marketing strategy cross-functionally. • Develop clear accountabilities within the team and across internal stakeholders. • Mentor and inspire the team, creating a culture of joy and high productivity. • Partner with product and offering owners to maintain a customer-focused roadmap. • Set a standard of excellence with proven messaging, positioning, and narrative methodologies. • Ensure alignment across all functions and on-time creation of deliverables.
🎯 Requirements
• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred. • 5+ years of experience in product marketing, preferably in technology or data industries. • Strong positioning, messaging, and narrative development skills. • Experience with pricing strategy, market research, and customer validation techniques. • Proven track record of developing and launching successful products or services. • Strong strategic thinking and analytical skills • Excellent communication and collaboration skills • Ability to manage multiple projects at a fast pace
🏖️ Benefits
• Equal Opportunity Employer • Fair and equitable pay practices • Corporate culture promoting joy and high productivity
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