Senior Growth Marketer

September 20

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Instrumentl

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2016

🤝 Non-profit

⚡ Productivity

☁️ SaaS

💰 Seed Round on 2017-07

Description

• Size growth opportunities and conduct R&D on new initiatives that can take Instrumentl’s reach further. • Build business cases for new growth experiments and opportunities, prioritizing those with the highest ROI potential. • Run experiments to validate initiatives from 0 to 1, working cross-functionally to assess feasibility and impact. • Collaborate with content, SEO, product marketing & product, and events / community teams to ensure successful scaling of initiatives from 1 to 10 once validated. • Identify and validate growth hypotheses, using data to guide decision-making and ensure high-impact outcomes. • Tee up validated growth hypotheses and systemize them into clear SOPs that can be managed by full-time specialists once validated. • Run tests to increase conversion rates across landing pages, sign-up flows, and onboarding processes.

Requirements

• 5+ years of entrepreneurial or growth experience: You've ideally worked in SaaS, with a proven ability to build and scale growth initiatives. • Founder’s mindset: You think like an owner, always looking for opportunities to innovate and create long-term value. • Growth-obsessed: You’re relentless in testing, iterating, and optimizing to drive measurable impact. • Ownership mentality: You take full responsibility for projects, ensuring high-quality outcomes. You exhibit a growth mindset and take feedback in stride. • Rigorous execution: You’re detail-oriented, highly organized, and committed to driving projects to completion. • Strong analytical skills: Proficient in tools like Google Analytics and Excel, you interpret data and make informed, growth-driven decisions. • Resourceful and autonomous: You thrive in fast-paced, high-autonomy environments, taking initiative and figuring things out independently. • Clear and effective communication: You can simplify complex strategies, aligning cross-functional teams around key initiatives. • Passion: You’re excited about Instrumentl’s mission to propel nonprofits into a bigger, brighter future!

Benefits

• 100% covered health, dental, and vision insurance for employees, 50% for dependents • Generous PTO policy, including parental leave • 401(k) • Company laptop + stipend to set up your home workstation • Company retreats for in-person time with your colleagues • Work with awesome nonprofits around the US. We partner with incredible organizations doing meaningful work, and you get to help power their success.