Marketing Manager

August 26

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Description

• Maintain communication with CEO to ensure projects are on target • Manage and lead team members to achieve goals while assessing resource needs • Create a positive work environment for team members focused on company values • Ideate new front end offers, workshops, challenges, webinars, evergreen events • Responsible for R&D, learning and testing latest customer acquisition ideas and strategies • Implement the execution of new strategies • Ownership over marketing calendar • Empower team to execute aspects of the marketing plan • Develop and maintain a multi-year roadmap that ensures company growth • Oversight of funnels to enhance marketing and revenue • Manage current traffic team and help team members grow and develop skills • Dial-in engagement campaigns to convert leads at point of sale • Optimize conversion from social media channels • Optimize conversion rate on all sales funnels • Perform A/B testing to maximize results • Build, strategize and oversee landing page design & development • Assess current client journey and implement new ideas to grow retention • Ability to track KPIs and analyze data • Consistently review website, sales funnels, landing pages for improvements • Regularly review business assets for quality updates • Proactively seek opportunities to streamline systems and processes in Marketing department

Requirements

• Fluent in German and English • Previously experienced as a Marketing Manager (or similar role) • Passionate about the professional success of women • Communicates transparently, clearly and with appreciation • Proven experience with live launches • Driven • Tech-savvy • Proactive, takes initiative, and self-motivated • Works independently • Transparent • Direct • Reliable • Enthusiastic • Fast learner and high performer • Growth mindset • Willing to invest in this position long-term • Access to a computer with a reliable internet connection • Consistent, distraction-free work environment