Senior Demand Generation Manager
September 17
Description
• Develop and execute comprehensive demand generation campaigns across multiple channels (email, social media, PPC, SEO, content syndication, etc.). • Work closely with sales to ensure lead quality and alignment on campaign strategies and goals. • Optimize lead nurturing processes through marketing automation and CRM integration. • Analyze and report on campaign performance, providing insights and recommendations for continuous improvement. • Collaborate with content, product, and field marketing teams to create compelling campaigns and assets. • Manage budget allocation and track ROI for demand generation activities.
Requirements
• Bachelor’s degree in Marketing, Business, or related field. • 7+ years of experience in demand generation, preferably in a high-growth B2B SaaS environment. • Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce). • Strong analytical skills with the ability to analyze data and provide actionable insights. • Excellent project management skills and attention to detail. • Ability to grow and lead a team in a fast-paced, dynamic environment.
Benefits
• Remote First Policy • Medical/Dental/Vision Insurance • PTO & Holidays • Life Insurance
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