Marketing Content Strategist - B2B SaaS
December 4
Description
• Content Planning and Strategy • Collaborate with product marketing, sales, and customer success to create, enhance, and distribute content • Adapt existing content into demand-focused assets • Collaborate with cross-functional teams to ensure content aligns with marketing campaigns and product launches • Provide editorial direction and training on best practices • Perform keyword research and develop SEO-friendly content strategies • Develop and refine a social media strategy tailored to engage B2B audiences • Oversee the distribution of content across social media platforms • Use data to adjust content strategy and improve performance • Track and analyze content performance metrics • Monitor and analyze social media performance metrics • Generate regular reporting on content performance
Requirements
• 3+ years of experience in content strategy, content marketing, or a related field, with a focus on B2B SaaS marketing • Exceptional writing and editorial skills with a portfolio of B2B content samples • Ability to analyze data, generate insights, and pivot strategies based on content performance metrics • Excellent project management skills with the ability to handle multiple projects and deadlines
Benefits
• Remote-first culture and flexible hours • Learning resources and annual learning reimbursement • Family-friendly policies • Generous vacation policy includes 3 weeks of PTO, 1 week Winter Break, holidays and sick days • Medical, vision and dental insurance coverage • 401k • Private company stock options • Mental health and wellness resources • Virtual/in person social events
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