Product Manager - Digital Spend Optimization

4 days ago

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J.D. Power

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J. D. Power is a company that provides detailed research and analysis on automobiles. They offer car listings, pricing guides, consumer ratings, and expert reviews to assist in buying and selling vehicles. They also provide online tools for obtaining offers on cars and explore topics like electric vehicles and car technologies. Additionally, J. D. Power recognizes quality vehicles through awards and provides extensive car shopping guides and previews of upcoming car models.

Market Research • Analysis • Insights • Data and Analytics • Customer Experience Management

501 - 1000 employees

Founded 1968

📋 Description

• Conduct market research to identify industry trends, competitive landscape, and customer needs. • Gather and analyze user feedback, usage data, and market insights to inform product decisions. • Collaborate with cross-functional teams, including engineering, design, marketing, and sales, to align on product priorities and roadmap. • Create and maintain product documentation, including user stories, requirements, and specifications. • Coordinate product launches and go-to-market activities, including messaging, positioning, and promotional materials. • Monitor product performance and KPIs, providing regular updates. • Stay up-to-date on emerging technologies and industry developments to contribute fresh insights to product development. • Manage day-to-day product operations. • Work with internal and external clients to refine scope, vision, strategy, and priorities for optimal business and customer solutions. • Collect and analyze feedback from customers, stakeholders, and teams to shape requirements, features, and end products. • Conduct interviews and product analysis with stakeholders to gather quality user requirements via workshops, questionnaires, site visits, workflows, UX testing, and hypothesis testing. • Provide product briefs, market analysis, competitor analysis, trend analysis, financial analysis, success metric analysis, and customer metrics as needed. • Develop clear product requirements and translate them into Epics, User Stories, and tasks. • Refine product backlogs for enhancements and incident management, adapting Agile approaches as needed.

🎯 Requirements

• Bachelor's degree in business, engineering, computer science, or a related field. • Strong analytical and problem-solving skills, with the ability to gather and interpret data to drive decision-making. • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. • Detail-oriented with strong organizational skills, able to manage multiple tasks and priorities in a fast-paced environment. • Passion for technology and product innovation, with a desire to learn and grow in the field of product management. • Previous experience in product management, software development, or a related role is a plus but not required. • Familiarity with Google, Meta, and other digital advertising platforms