Marketing Specialist - Paid Social and Search

February 12

☕ Washington – Remote

Although this job is listed in Washington, this company may be open to hiring remote in other states.

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

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Jebwa.com

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Jebwa. com is an online retailer specializing in authentic pre-owned luxury fashion items, including designer handbags, watches, and jewelry. The company guarantees the authenticity of its products and offers a customer-friendly return policy. With a focus on renowned brands like Louis Vuitton, Chanel, and Gucci, Jebwa. com provides exclusive deals and a curated selection of items at discounted prices, ensuring a high-quality shopping experience for luxury consumers.

11 - 50 employees

🛍️ eCommerce

👗 Fashion

🛒 Retail

📋 Description

• Are you into the fashion, data-oriented and full of creative ideas? • We are looking for an e-commerce Paid Marketing Specialist to spearhead our paid marketing efforts and grow our brand in the fashion industry. • Jebwa is hiring a marketing associate with a successful track record of managing paid digital marketing campaigns to deliver outstanding revenue growth. • The role will report to the Head of Marketing. • Work with key social media platforms primarily Facebook, Instagram, and TikTok, as well as seek out and develop new and emerging platforms that can help grow our customer base. • Creating, implementing, launching, testing and optimizing paid social campaigns and strategies on a daily basis. • Working closely and collaboratively with internal creative, brand and technology teams to develop and execute integrated creative ideas, plans and strategies, as well as partner with external media agencies. • Developing and owning goals and performance metrics for your campaigns; monitoring regularly to understand effectiveness of strategies and identify opportunities for improvement. • Presenting to senior leadership regularly on key business metrics, and progress to goals. • Partner with Product and Technology teams to develop deep analytics and tracking capabilities to read performance, optimize and achieve pre-determined targets in CPA and ROI.

🎯 Requirements

• 2+ years of in-house marketing experience and/or digital agency in paid social media marketing • Rigorously analytical and data-driven, advanced quantitative skills; obsessed over the impact of your campaigns • Must have deep experience in paid ads for Facebook, Instagram and preferably TikTok • Expert knowledge of Facebook ads tools including Lookalike audiences, Dynamic Ads, Retargeting, etc. • Strong knowledge in analytics and attribution tools including Google Analytics or equivalents. • Able to design and understand comprehensive tracking system including cross-device attribution • Strong experience executing online performance-based media objectives • Startup minded, positive, hands-on attitude and nimble • Ability to multi-task in a fast-paced entrepreneurial