Senior PPC Manager (Crypto)

May 11

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Description

• Design and implement PPC strategies across multiple platforms tailored to the crypto market to maximize conversions and visibility. • Allocate and manage substantial advertising budgets, ensuring optimal spend for maximum ROI. • Continuously analyse performance metrics, adjusting campaigns through A/B testing, keyword management, and bid strategies to enhance results. • Generate detailed performance reports for key stakeholders, offering insights and strategic recommendations. • Conduct thorough competitive analysis to better understand market dynamics and leverage new opportunities for campaign improvement.

Requirements

• Proven experience as a PPC Manager or similar role, preferably within the crypto, forex, or affiliate marketing sectors. • In-depth knowledge of PPC platforms (Google Ads, Bing Ads) and proficiency in analytics tools (e.g. Google Analytics). • Strong analytical skills and a data-driven mindset to effectively interpret data and make informed decisions. • Creative thinking and problem-solving skills to navigate the unique challenges of the crypto industry. • Experience in handling substantial advertising budgets and optimizing spend to achieve strategic objectives. • Leadership qualities to eventually manage and guide a team, even potentially from scratch, as the company grows.

Benefits

• Remote working policy - Work from the office, at home, or a combination of both • Access to Uncommon - Our vibrant coworking space in central London, offering regular members events like weekly tea times, monthly drinks, and lunchtime yoga classes! • Quarterly team socials • Company bonus scheme • Vitality health insurance • Working from home budgets • Generous holiday entitlement of 25 days (plus bank & public holidays), with an additional day added for every year worked, up to a maximum of 30 days • Life insurance coverage • Employee Assistance Program (EAP) • Employee referral program • Company pension scheme

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